Coinbase CT Lead

Ready to be pushed beyond what you think you’re capable of?

At Coinbase, our mission is to increase economic freedom in the world. It’s a massive, ambitious opportunity that demands the best of us, every day, as we build the emerging onchain platform — and with it, the future global financial system.

To achieve our mission, we’re seeking a very specific candidate. We want someone who is passionate about our mission and who believes in the power of crypto and blockchain technology to update the financial system. We want someone who is eager to leave their mark on the world, who relishes the pressure and privilege of working with high caliber colleagues, and who actively seeks feedback to keep leveling up. We want someone who will run towards, not away from, solving the company’s hardest problems.

Our work culture is intense and isn’t for everyone. But if you want to build the future alongside others who excel in their disciplines and expect the same from you, there’s no better place to be.

We’re looking for a Coinbase CT Lead to work alongside our executive & communication teams. This role will be instrumental in owning & strategizing the company’s Crypto Twitter presence. The ideal candidate is a seasoned & respected crypto twitter native that has a proven understanding of crypto twitter best practices.

What you’ll be doing (ie. job duties):

• Lead rapid-response communications for crisis & issues management on social media.
• Develop and execute social & new media strategies for Coinbase spokespeople, both proactive and reactive.
• Craft compelling, concise, and clear messages that resonate and amplify our executives’ voices. 
• Create engaging content that cuts through FUD (Fear, Uncertainty, Doubt) and communicates directly with the audience.
• Work cross-functionally with other execs and teams on high-priority issues in crypto and for Coinbase.
• Be flexible with working hours as crypto never sleeps and sometimes neither do we.

Must-haves:

• Deep understanding of social and new media landscapes.
• Passion for crypto and economic freedom.
• Strong background in building and engaging with a social media following, especially on X.
• Proven experience as a talented copywriter and memer.
• Direct communication style; despises corporate speak.
• Thick skin – open to feedback and does not get emotionally affected.
• Born & raised in the Twitter/X trenches.

Nice to haves:

• Solid working relationships with social and new media.
• Experience in public relations.
• Understanding of the regulatory, security, political, and technical landscapes influencing cryptocurrency.

Pay Transparency Notice: 

Depending on your work location, the target annual salary for this position can range as detailed below. Full time offers from Coinbase also include target bonus + target equity + benefits (including medical, dental, vision and 401(k)).

Pay Range: $127,075—$190,000 USD

For more Coinbase jobs, visit Coinbase careers page.